Michael von Luehrte

[vc_row width=”stretch_row” full_width=”” vsc_row_type=”” bg_image=”” bg_color=”” vsc_id=”about”][vc_column][vc_row_inner][vc_column_inner width=”5/12″][vc_single_image image=”4583″ img_size=”full” alignment=”center” css_animation=”left-to-right”][/vc_column_inner][vc_column_inner width=”7/12″][vc_custom_heading text=”Michael von Luehrte” font_container=”tag:h5|text_align:left|color:%23b4252b”][vc_custom_heading text=”Secretary General of the Swiss Coffee Trade Association SCTA” font_container=”tag:h5|text_align:left”][vc_separator color=”grey”][vc_column_text]Michael is the secretary general of the Swiss Coffee Trade Association since 2017 representing the interests of the green coffee trade. He is a commodity market veteran having started his career with Jacobs Suchard in 1981 in Germany. He worked a total of 25 years at Kraft Foods, 9 years at Noble/Noble Agri & COFCO Int. in various procurement/trading, risk management and market analysis roles across different agricultural markets from coffee/cocoa, sugar, grains & oilseeds, cotton to meat/dairy and biofuels. During his career he lived and worked 4 years in Brazil and 5 years in the US.  He has visited many coffee producing countries. Michael is also a board member of 4C Services.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row css=”.vc_custom_1622260621327{margin-top: -60px !important;}”][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][ventcamp_button title=”View all speakers” style=”custom” custom_text=”#ffffff” custom_background=”#b4252b” custom_border_color=”#b4252b” custom_border_width=”0″ custom_border_radius=”8″ custom_hover_text=”#ffffff” custom_hover_background=”#b4252b” custom_hover_border_color=”#666666″ custom_hover_border_width=”1″ custom_hover_border_radius=”1″ size=”sm” link=”url:https%3A%2F%2Fwww.worldcoffeeproducersforum.com%23speakers|||”][/vc_column][vc_column width=”1/3″][/vc_column][/vc_row]