Vera is a Development Economist with a focus on agricultural products. She serves as an advisor for the Mexican Secretary of Agriculture on specific coffee-related activities such as living and prosperous income and has served on the Board of the SCA and serves the current board of The Chain Collaborative.

She worked at the research arm at ANACAFE and subsequently as Regional Manager of Latin America at UTZ, now called Rainforest Alliance.

She is also leading the Strategic Initiatives of Azahar Coffee Company, specifically the research behind “A Sustainable Coffee Buyer’s Guide,” a new pricing tool, and export operations in Mexico. She has published with the Specialty Coffee Association “A Business Case to Increase Specialty Coffee Consumption in Producing Countries” and IICA on “El Mercado del Café en la región Mesoamericana.”